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Tequila protected in New Zealand

By Dumont - 21/09/2020

The New Zealand Intellectual Property Office (IPONZ) granted tequila the registration as a certification mark, which allows the Mexican Denomination of Origin to have legal protection in that country.

The certification mark Tequila, as used by persons authorized by the Consejo Regulador del Tequila (CRT), certifies that the goods are manufactured in Mexico from a specific variety of the blue agave plant grown in certain regions of Mexico as defined by Mexican law and standards; the goods are manufactured in Mexico in compliance with Mexican law and standards including fermentation, distillation, aging, the percentage of blue agave sugars and physical- chemical specifications; and the finished product is or contains within it the goods manufactured in accordance to the first two elements.

In a statement, the CRT indicated that with the endorsement of the Mexican Institute of Industrial Property (IMPI), the registration process began on October 27, 2016 and after four years the certification mark certificate was granted until October 27, 2026, and renewable every 10 years for equal periods. 

By Dumont - 21/09/2020
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